
First Friday Roosevelt Row
UI/UX
Redesign the way finding system for First Friday in Roosevelt Row.

Our Work
∙ Give a name and color 5 streets.
∙ Use banners to show the start and end of each street.
∙ Direct visitors to the event area by signage at the light rail station/bus station/parking lot.
∙ Create a mural as a landmark also can guide the direction.
∙ Target audience: residents & visitors.

Rough Concept

Named Streets

Color Palette & Signage



